Predicting sponsorship outcomes with artificial neuronal networks

Publikation: Beitrag in Buch/Bericht/Konferenzband › Konferenzbeitrag - Abstract in Konferenzband › Forschung › Begutachtung

Originalsprache	Deutsch
Titel	Conference Proceeding 1st Research Conference in Sports Marketing: Focus on Sponsorship
Erscheinungsdatum	2012
Publikationsstatus	Veröffentlicht - 2012
Veranstaltung	Research Conference in Sports Marketing - Portland, USA/Vereinigte Staaten von Amerika Dauer: 01.01.1800 → …

Zitation

@inbook{9d205a80fd7f4860bc1f054062fb89b5,

title = "Predicting sponsorship outcomes with artificial neuronal networks",

author = "Christopher Rumpf and Christoph Breuer",

year = "2012",

language = "Deutsch",

booktitle = "Conference Proceeding 1st Research Conference in Sports Marketing: Focus on Sponsorship",

note = "Research Conference in Sports Marketing ; Conference date: 01-01-1800",

}