Period | 30.01.2020 |
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Event title | Internationalisierung der Bundesliga: Fluch und Segen der Gewinnung ausländischer Fußballfans |
Event type | Other |
Sponsor | |
Location | Düsseldorf, GermanyShow on map |
Degree of Recognition | International |
Related content
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Publications
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Marketing, Get Ready to Rumble: How Rivalry Promotes Distinctiveness for Brands and Consumers
Publication: Contribution to journal › Journal articles › Research › peer-review
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The Dark Side of Football: Field Data Evidence Linking Rivalry and Fan Aggression
Publication: Chapter in Book/Report/Conference proceeding › Conference contribution - Published abstract for conference with selection process › Research › peer-review
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Rivalry in the German Bundesliga - Opportunities for and Threats to Marketing Football
Publication: Chapter in Book/Report/Conference proceeding › Contributions to collected editions/anthologies › Research › peer-review
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Love Thy Enemy - Investigating the Link Between Brand Rivalry and the Distinctiveness of Consumers and Brands
Publication: Chapter in Book/Report/Conference proceeding › Conference contribution - Published abstract for conference with selection process › Research › peer-review
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Marketing, Get Ready to Rumble: Why Consumers Appreciate Brand Rivalries
Publication: Chapter in Book/Report/Conference proceeding › Conference contribution - Published abstract for conference with selection process › Research › peer-review
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Rivalry and Fan Aggression: Why Acknowledging Conflict Reduces Tension Between Rival Fans and Downplaying Makes Things Worse
Publication: Contribution to journal › Journal articles › Research › peer-review
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Reducing spectator aggression in rival competitions: The Superiority of Dual Identity (vs. Downplay) Statements in Team Sport Services
Publication: Chapter in Book/Report/Conference proceeding › Conference contribution - Published abstract for conference with selection process › Research › peer-review
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Wer bin ich?
Publication: Contribution to journal › Journal articles › Research
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Acknowledging Versus Ignoring the Identity-Relevance of Rivalry - Why Endorsing Dual Identities Decreases Spector Aggression and Downplaying Makes Things Worse
Publication: Chapter in Book/Report/Conference proceeding › Conference contribution - Published abstract for conference with selection process › Research › peer-review