Adverse Image Transfer in Sport Sponsorship - How Sponsors should Respond to a Sponsorship Crisis

Section Sports Business Administration

Publication: Chapter in Book/Report/Conference proceeding › Conference contribution - Published abstract for conference with selection process › Research › peer-review

2 Participation in conferences
1 Learned societies and special interest organisations

1 results
- Title
- Start date(ascending)

Filter

European Association for Sport Management (External organisation)
Sebastian Uhrich (Member)
2006 → …
Activity: Membership › Learned societies and special interest organisations › Research

Adverse Image Transfer in Sport Sponsorship - How Sponsors should Respond to a Sponsorship Crisis

Activities

Search results

European Association for Sport Management (External organisation)