Exploring The Love-Hate Relationship between Archrivals: The Rivalry Ambivalence Model

Publication: Chapter in Book/Report/Conference proceedingConference contribution - Article for conferenceResearchpeer-review

Original languageEnglish
Title of host publicationProceedings of the 23rd Conference of the European Association for Sport Management : Sport Management in the Digital Age
PublisherEASM
Publication date2015
Publication statusPublished - 2015
EventConference of the European Association for Sport Management - Dublin, Ireland
Duration: 09.09.201512.09.2015
Conference number: 23

Citation