| Original language | English |
|---|---|
| Title of host publication | Book of Abstracts, Winning Paper New Researcher Award - 25th EASM Conference : Challenges and Development of Sport Organisations |
| Editors | Tim Ströbel, Tim Breitbarth, Hippolyt Kempf, Claas Christian Germelmann, Siegfried Nagel |
| Number of pages | 2 |
| Publisher | University of Bern |
| Publication date | 2017 |
| Pages | 37-38 |
| ISBN (Print) | 978-3-906813-44-8 |
| Publication status | Published - 2017 |
| Event | EASM Conference - Bern/Magglingen, Switzerland Duration: 05.09.2017 → 08.09.2017 Conference number: 25 |
Publications
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More (Beneficial) Than Intense Competition: When and Why Perceived Brand Rivalry Drives Purchase Intentions: paper from the 49th Annual EMAC Conference, Budapest, May 26-29, 2020
Berendt, J., Uhrich, S. & Kilduff, G., 2020, Proceedings of the European Marketing Academy. EMAC European Marketing Academy, A2020-63827Publication: Chapter in Book/Report/Conference proceeding › Conference contribution - Published abstract for conference with selection process › Research › peer-review
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Rivalry Increases Non-Instrumental Intergroup Conflict and Violence
Reinhard, D., Berendt, J., Uhrich, S. & Leidner, B., 2020.Publication: Contribution to a conference › Poster › peer-review
Projects
- 3 Finished
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Eine Analyse der positiven Konsequenzen von Markenrivalitäten
Berendt, J. (Project manager) & Uhrich, S. (Project manager)
01.01.16 → 31.12.24
Project: Funded by internal resources
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Rivalität und Fan-Aggressionen
Berendt, J. (Project manager) & Uhrich, S. (Project manager)
01.01.14 → 31.12.18
Project: Funded by internal resources
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The Love-hate Relationship between Archrivals: Analysing the Ambivalent Consequences of Rivalry and Disidentification in Team Sport
Berendt, J. (Project manager)
01.01.14 → 31.12.16
Project: Funded by internal resources
Activities
- 2 Guest lectures
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Kölner Wissenschaftsrunde
Berendt, J. (Speaker)
14.05.2018Activity: Talk or presentation › Guest lectures › Research
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Kölner Wissenschaftsrunde
Uhrich, S. (Speaker)
14.05.2018Activity: Talk or presentation › Guest lectures › Research
Press/Media
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Der Machtkampf eskaliert: Warum Dietmar Hopp die Fans spaltet
03.03.20
1 Media contribution
Press/Media
Citation
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