Univ. - Prof. Dr.

Sebastian Uhrich

Person

  1. 2011
  2. Published

    Positive Effekte bloßer sozialer Präsenz in Konsumumwelten: Erklärungsperspektive Anschlussmotivation

    Uhrich, S., 2011, Beiträge zur Dienstleistungsmarketing-Forschung. Aktuelle Forschungsfragen und Forschungsergebnisse: Tagungsband des 14. Workshops Dienstleistungsmarketing. Fließ, S. (ed.). Gabler Verlag, p. 25-48 23 p.

    Publications: Chapter in Book/Report/Conference proceedingConference contribution - Article for conferenceResearchpeer-review

  3. Published

    Soziale Verantwortung offizieller Sponsoren von Sportgroßveranstaltungen: Kommunikationspolitische Wirkungen auf Konsumenten

    Uhrich, S. & Königstorfer, J., 2011, Europäische Sportmodelle: Gemeinsamkeiten und Differenzen in international vergleichender Perspektive. Emrich, E. (ed.). Schorndorf: Hofmann Verlag, Vol. 13. p. 135-162 27 p. (Schriftenreihe des Arbeitskreises Sportökonomie e.V.).

    Publications: Chapter in Book/Report/Conference proceedingContributions to collected editions/anthologiesResearchpeer-review

  4. Published

    Twenty Years After Reunification: Comparing Joung Consumer Decision-making Processes for Electronic Products in the Former East and West Germany

    Sung, E., Huddleston, P. & Uhrich, S., 2011, In: The International Review of Retail, Distrubation and Consumer Research. 21, 3, p. 251-265 15 p.

    Publications: Contribution to journalJournal articlesResearchpeer-review

  5. 2010
  6. Published

    Dienstleistungsbeziehungen im Gesundheitswesen - Ein Überblick zum Konzept "Shared Decision Making" in der Arzt-Patienten-Interaktion

    Benkenstein, M. & Uhrich, S., 2010, Management und Kundenbeziehungen. Perspektiven-Analysen-Strategien-Instrumente. Georgi, D. & Hadwich, K. (eds.). Wiesbaden, p. 431-452 21 p.

    Publications: Chapter in Book/Report/Conference proceedingContributions to collected editions/anthologiesResearchpeer-review

  7. Published

    Sport Stadium Atmosphere: Formative and Reflective Indicators for Operationalizing the Construct

    Uhrich, S. & Benkenstein, M., 2010, In: Journal of Sport Management. 24, 2, p. 211-237

    Publications: Contribution to journalJournal articlesResearchpeer-review

  8. Published

    Strategisches Marketing - Ein wettbewerbsorientierter Ansatz

    Uhrich, S., 2010, 3. ed. Stuttgart: Kohlhammer.

    Publications: Book/ReportMonographspeer-review

  9. 2009
  10. Published

    Effects of Atmosphere at Major Sports Events: A Perspective from Environmental Psychology

    Uhrich, S. & Königstorfer, J., 2009, In: International Journal of Sports Marketing & Sponsorship. 10, 4, p. 325-344

    Publications: Contribution to journalJournal articlesResearchpeer-review

  11. Published

    How On-the-Spot and Retrospective Evaluations of Positive Emotional Experiences at Festivalscapes Influence Patrons' Satisfaction and Loyalty

    Drengner, J. & Uhrich, S., 2009, Prodeedings of the 38th European Marketing Academy Conference.

    Publications: Chapter in Book/Report/Conference proceedingConference contribution - Published abstract for conference with selection processResearchpeer-review

  12. Published

    Kapazität als Dimension der Dienstleistungsqualität

    Benkenstein, M. & Uhrich, S., 2009, 50 Jahre produktionswirtschaftliche Forschung und Lehre: Festschrift für Prof. Dr. Dr. T. Nebl. Albrecht, G., Schröder, A. K. & Wegner, I. (eds.). München: Oldenbourg, p. 169-184 15 p.

    Publications: Chapter in Book/Report/Conference proceedingContributions to collected editions/anthologiesResearchpeer-review

  13. Published

    Riding a Rollercoaster: A Longitudinal Study of Sports Fans' Emotional States and Attachment to Their Teams Following Relegation or Promotion

    Königstorfer, J. & Uhrich, S., 2009, Prodeedings of the 38th European Marketing Academy Conference.

    Publications: Chapter in Book/Report/Conference proceedingConference contribution - Published abstract for conference with selection processResearchpeer-review

ID: 15896