Original language | English |
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Title of host publication | Annual Conference of the Sport Marketing Association |
Publication date | 2015 |
Publication status | Published - 2015 |
Event | Annual Conference of the Sport Marketing Association - Atlanta, USA/United States of America Duration: 23.10.2015 → 30.10.2015 |
Fantasy Sport as a Complement to FIFA World Cup Viewership
Nicholas M. Watanabe, Pamela Wicker, Grace Yan
Publication: Chapter in Book/Report/Conference proceeding › Conference contribution - Published abstract for conference with selection process › Research › peer-review