Fantasy Sport as a Complement to FIFA World Cup Viewership

Nicholas M. Watanabe, Pamela Wicker, Grace Yan

Publication: Chapter in Book/Report/Conference proceedingConference contribution - Published abstract for conference with selection processResearchpeer-review

Original languageEnglish
Title of host publicationAnnual Conference of the Sport Marketing Association
Publication date2015
Publication statusPublished - 2015
EventAnnual Conference of the Sport Marketing Association - Atlanta, USA/United States of America
Duration: 23.10.201530.10.2015

Citation