Markenmanagement im Sport

Heinz-Dieter Horch (Publisher), Verena Römisch (Publisher), Stefan Walzel (Publisher)

Publication: Book/ReportConference proceedingsResearch

Original languageGerman
Place of PublicationKöln
PublisherInstitut für Sportökonomie und Sportmanagement
Volume9
Number of pages118
ISBN (Print)3-937058-09-5
Publication statusPublished - 2011

Publication series

NameEdition Sportökonomie/Sportmanagement

Citation